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(MISSISSAUGA, ON) June 16, 2016 – Today, Jaguar Land Rover Canada announced retailers throughout the country will be hosting exclusive customer events today to introduce the brand’s latest compact sports sedan, the Jaguar XE & Jaguar’s first ever compact SUV, the F-PACE. Attendees will be amongst the very first consumers to see Jaguar’s latest five-model line-up, which has the capacity to reach a far wider range of potential luxury customers than ever before.

Jaguar retailers will welcome the vehicles in grand style, with events that include vehicle test drives, live music, while others have taken over golf clubs. Throughout the events, attendees and dealership personnel will be sharing images and information via social media using #NewGenJaguar.

"This is a major milestone for the Jaguar brand and we are excited to have our retailers showcase the expanded lineup of Jaguar models to a larger target audience during their New Generation of Jaguar events," said Wolfgang Hoffmann, President, Jaguar Land Rover Canada. "Guests will be among the first to experience the XE and F-PACE and we look forward to Canadian consumers being as excited about these two new cars as we are.”

The competitively priced Jaguar XE and F-PACE add relevance for the Jaguar brand placing them in a strong position in the luxury segment. The 2017 Jaguar XE is currently available with an MSRP starting at $45,000<sup>1</sup>, and the 2017 Jaguar F-PACE with an MSRP starting at $49,900 1 .

1 All prices shown are Manufacturer's Suggested Retail Price. Excludes $1,375 for the Jaguar XE and $1,600 for the Jaguar F-PACE destination/handling charge, tax, title, license, and retailer fees, all due at signing, and optional equipment. Retailer price, terms and vehicle availability may vary. See your local authorized Jaguar Retailer for details.