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JAGUAR NEWS

18/01/2018

JAGUAR LAND ROVER WINS THREE 2018 AJAC AWARDS

(MISSISSAUGA, ON) – January 18, 2018 Jaguar Land Rover Canada took home three coveted AJAC (Automotive Journalist of Canada Association) awards today at the Montreal Auto Show. The trio of wins tied Jaguar Land Rover for the most wins in the industry as the Range Rover Velar SUV, Jaguar F-TYPE sports car and Jaguar XE sports sedan all won their categories and are in contention for Canadian Car and Utility Vehicle of the Year.

“Wins in three very different categories which cover all three areas in which Jaguar Land Rover excels – SUVs, sports cars and sedans – is something to celebrate,” said Wolfgang Hoffmann, President, Jaguar Land Rover Canada, ULC, “The AJAC awards are the most prestigious in the Canadian Automotive Industry and we are very proud of the recognition of these three superbly designed and engineered vehicles.”

“It’s a great achievement for a vehicle to be named the best in its category by the Automobile Journalists Association of Canada. It means that it’s been through rigorous and demanding testing by nearly 100 Canadian automotive experts, and has performed better than its competition,” said Mark Richardson, President, AJAC, “But for Jaguar Land Rover Canada to win not just one category but three categories in the same year is a truly remarkable achievement. It’s something that can only inspire even more confidence in the brand for the future.”

The Jaguar XE, introduced in 2016, is the foundation of the Jaguar sedan family. A distillation of the design, luxury and technology found in the XF and the XJ, it is inspired by the F-TYPE sports car, with its assertive looks and agile drive.

The Jaguar F-TYPE is the latest in a distinguished line of powerful, agile and distinctive sports cars. Combining exhilarating performance, accomplished handling and cutting-edge technology, it delivers an exceptional driver-focused experience.

The new Range Rover Velar, launched in 2017 is the latest edition to the Range Rover family, sitting between the Range Rover Evoque and the Range Rover Sport. The Range Rover Velar offers a new dimension in glamour, modernity and elegance, with emotionally charged DNA and unquestionable design pedigree. Created with outstanding craftsmanship and featuring refined, efficient power the Range Rover Velar has world- renowned Land Rover capability at its core.